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La Factory Coworking

INSIGHT

La Factory Coworking came to Jungle with a website that no longer represented who they were: a vibrant, community-driven space by the sea, offering a lifestyle as much as a workplace. Their old site was outdated, unstructured and disconnected from their renewed brand identity and the energy of their interior redesign. With the support of the Digital Kit program, the challenge was clear: build a modern, visually engaging website that responded to what users truly search for when choosing a coworking space — clarity, atmosphere, flexibility and location relevance.

PLAN OF ACTION

We redesigned the entire digital experience from the ground up, beginning with a user-centred content architecture that addressed the real decision-making moments of someone seeking a coworking space in Castelldefels and nearby areas.
Using the client’s photographic assets, we created a visual approach that highlighted their lifestyle concept: productivity near the sea, community, flexibility and wellbeing.
The new website was developed with SEO in mind from day one, optimised for local searches such as “coworking Castelldefels”, “meeting rooms Castelldefels”, and related intent-based queries.
We refined messaging, structured services and simplified conversion paths, ensuring the site delivered a clear, modern and compelling digital identity aligned with the physical experience La Factory offers.

EVERLASTING RESULTS

La Factory now enjoys a revitalised online presence that truly reflects its personality, values and vibrant community. The new website not only enhances the brand’s credibility but also improves visibility for key local searches, attracting qualified traffic from freelancers, entrepreneurs and teams seeking flexible workspaces in the area.
With stronger SEO foundations, clearer communication and an engaging visual identity, La Factory positions itself as the go-to coworking experience by the sea — and a lifestyle destination for anyone seeking a better way to work.

SERVICES

01

Comunicación digital

* Web design & development
* User-centred content architecture
* SEO-optimised local positioning
* Visual adaptation using client photography
* Copywriting & conversion-focused messaging