Club Nautic Sta Eulalia
Santa Eulalia Club plays a key role in hosting international nautical sports events in Ibiza. Its regattas and competitions attract top-level athletes and significantly reinforce Ibiza’s positioning as a global sports destination.
Despite the prestige and quality of these events, the club lacked a structured way to quantify media impact, making it difficult to demonstrate the true visibility they generated for institutions and sponsors. The challenge was clear: measure, quantify, and highlight media exposure to strengthen Ibiza’s presence in international nautical sports.
PLAN OF ACTION
Jungle implemented a tailored system for media monitoring, press clipping, and impact evaluation specifically designed for international nautical sports events.
Our work included:
Monitoring local, national, and international outlets — including specialized nautical and sports media.
Collecting and classifying all press appearances.
Economic valuation of media impact (AVE).
Strategic reporting for institutions and sponsors.
Occasional on-site video coverage during key regattas.
The objective was to prove, with data, the communication value of Santa Eulalia’s nautical sports events and their contribution to the Ibiza brand.
EVERLASTING RESULTS
The club gained a clear, professional, and data-driven assessment of the media impact generated by its events. This strengthened its position with public institutions and elevated its role within the nautical sports landscape.
The reports were essential in justifying and securing public funding, clearly demonstrating the value these competitions add to the Ibiza brand. The visibility created helped solidify the island’s reputation as a host of high-level nautical sports events.
SERVICES
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Digital communication
* Press clippings* Analysis and reporting
* Economic valuation of media impact
* On-demand audiovisual coverage of events