Ximena Ruzich
Ximena Ruzich is a holistic health and wellness coach offering personalised sessions and online programmes. Before working with Jungle, the brand had no website, which limited its ability to sell digital courses, build trust online, and present a professional digital presence aligned with its values.
The challenge was to create a website that could support business growth: combining personal brand, wellbeing philosophy, and a clear commercial structure focused on conversion.
PLAN OF ACTION
Jungle designed and developed a conversion-focused website that balances emotional connection with strategic clarity. The UX was built to guide users naturally from discovery to action — whether booking sessions, joining the community, or purchasing online programmes.
A full LMS was integrated to enable the sale and management of digital courses, creating a scalable digital business model. Content structure, user journeys, and calls to action were carefully designed to reinforce trust, simplify decision-making, and professionalise Ximena’s online presence without losing its human and holistic essence.
EVERLASTING RESULTS
Ximena Ruzich launched her first professional website, transforming her digital presence into a functional sales and communication channel.
The new site enabled the sale of online courses, supported lead generation, and positioned the brand as a credible and structured wellness business — ready to grow, scale, and convert through digital channels.
SERVICES
01
Digital communication
* Web design & development* Conversion-focused UX/UI
* Digital courses platform integration (LMS)
* Online programmes and sales flow setup
* Lead generation and form integration
* Website optimisation for scalability