The White Angel
Yolanda Caral
The White Angel is a luxury residential real-estate agency. They have multiple projects in Spain and reached out to Jungle Communications for their venture in Andorra. With our knowledge of the local environment and strong relationships with the country’s press, Jungle Communications acted as a bridge between the company and journalists at various events, presentations, press-conferences, etc.
PLAN OF ACTION
The objective for this project was for The White Angel to enter the Andorra market with the power and prestige that characterise this major brand. To achieve this, the company entrusted Jungle Communications with press-management expertise and direct contacts with the country’s media.
Our primary tasks included organising presentations, press conferences and events, as well as writing related press releases. These actions were executed with the firm intention that The White Angel would gain visibility and media presence—an essential component for establishing brand notoriety.
EVERLASTING RESULTS
All the events that The White Angel organised in coordination with Jungle Communications were a success. We managed to communicate the desired messages to the press so that it served as a megaphone to introduce the project to Andorran society. As a result, the brand achieved a significant increase in notoriety and impact in the country.
SERVICES
01
Communication
* Press-release writing* Press management
* Corporate press
* Content marketing