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Vallnord – Pal Arinsal

INSIGHT

Vallnord – Pal Arinsal is a ski resort and bike park located in La Massana, Andorra. It is one of the most important stations in the country as well as in the Pyrenees. Jungle Communications manages its social networks and its communication and press department.

WHAT?

DIGITAL

  • Social Media Management
  • Content creation
  • Social media optimization strategy
  • Event coverage
  • Newsletter development
  • Web development support
  • Web content creation and translation

COMMUNICATION

  • Press Management
  • Press Conference Management
  • Press Release Development
  • Media Campaigns
  • Media copy and marketing message

HOW?

OBJECTIVES

  • Customer loyalty
  • Community generation
  • Increase of followers
  • Content creation
  • Increase in brand awareness

STRATEGY

  • Communication of brand values: bringing the emotion and quality experience that Vallnord – Pal Arinsal offers, to homes all around the world
  • Transparent and real time information channel: Communication via all social media platforms to give a real time and transparent level of communication of the stations updated and campaigns
  • Social Media Optimization: We work with Facebook, Twitter and Instagram to generate interaction with clients and potential clients, bringing the station to them, wherever they are.
  • Brand Positioning: Positioning Vallnord – Pal Arinsal as a top ski station in Andorra